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I continue to be really inspired by hearing all of your fantastic news recently with award winning work being recognised, fast growth, new up and coming businesses, sought after products, innovative new products and ways to market, big opportunities on offer, high turnover due to embracing new media to name a few. I'm really impressed with all of the accomplishments I see happening in your businesses.

DETERMINE YOUR DIRECTION
As the New Year unfolds continuing to grow your businesses brings incredibly exciting times ahead.

Once you know where you want to head this year consider:

  • Are you in a position to achieve a price premium against your competitors?
  • Do you have an extraordinary point of difference?
  • Do you know who your ideal customer is?
  • Is your business DNA based on attracting your ideal customer?
  • Is your brand positioned and designed to attract your ideal customer? Learn more

  • What is your distinctive story and how is it told?
  • Is your story being told consistently through your marketing materials?
  • Are you engaging your ideal customer?
  • Do you have the tools to create awareness? Learn more

  • How often are you in front of your ideal customer?
  • Is your ideal customer answering your calls to action?
  • Do you know how well your tools are working?
  • Are you involved in online social networking for your business? Learn more


MY FOCUS ON YOUR GROWTH THIS YEAR
2010 brings exciting times for me with a new range of products, services and brands being launched shortly. The first exciting change you will see is the Brandits rebrand.

This year I am focusing on the growth of your business through adding various specialised services that ultimately grow your business by stimulating attraction to achieve a price premium, creating awareness to invoke and appeal and promoting action to target and engage markets. As well as my current offerings I am able to help you with:

BRAND STRATEGY

  • Ideal Customer and Business DNA Analysis
  • Positioning and Point of Difference
  • Competitive Advantage
  • Brand Story
  • Logo design
  • Tagline

DESIGN

  • Logo
  • Stationery
  • Marketing materials
  • Web & email campaigns

ONLINE TOOLS

  • Search Engine Optimisation for Website Visitor Growth
  • Enquiry tools
  • Online showcases
  • Webhosting and Domain name buying
  • E-commerce and content management

NEW INTERACTIVE MEDIA

  • Website Visitor Growth
  • Search Engine Optimisation
  • New Media Marketing, training and Knowledge base including online networking

PRINT STUDIO

  • With a new in-house print studio I am able to offer absolute quality in printing a wide range of projects

INTRODUCING MY ESPRESSO

I had the pleasure of working with Andrew at My Espresso late last year to create branding,

stationery and the initial design of the website, myespresso.co.nz My Espresso is an innovative online business catering specifically to lovers of fine coffee. A range of coffee beans, machines, grinders, roasters and accessories are available on the website to enable you to make perfect coffee at your place or at your business. Visit www.myespresso.co.nz

MY RECOMMENDED READ: The Success Principles by Jack Canfield, a big, but easy read with loads of ideas and inspiration for you and your business in 2010.




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