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I took part in a fantastic business workshop recently and I really wanted to share with you some inspiration for getting sales that if you're not already putting these into practice then I know you will find hugely rewarding...
- Innovate to get sales, what are some ways you can be innovative to get those sales coming in?
- Research the law of attraction
- Look after and nurture those customer relationships that could create repeat custom and word of mouth advertising
- Work on improving your sales team's tone and body language in their sales process
- See cold calling as starting new relationships so it becomes not so daunting
- Set goals for getting potential customers, target less customers with more effort and plan each step
- Use time management efficiently to get sales, be disciplined, turn the phone off and be deliberate to avoid distractions
- When targeting potential customers do what you like to receive, if you prefer to receive a phone call than an email, then make a phone call rather than send an email
- Use MacDonalds as an example and think about ways you can upsell (would you like to upsize for 50c?) or cross sell (would you like fries with that?)
- Give referrals to get referrals
- Become a solutions provider
- Invest in yourself and your team, invest in relationships (see below)
- After networking events, email people you met there the next day to continue to form that new relationship
- Design a client management plan to get loyalty and to get referrals (put real effort in, it's as simple as that)
- Invest in relationships. Work out your A, B and C customers and spend a relative percentage of the sales you receive from each group on nurturing those relationships
- Research and use the 80/20 rule. eg: 80% of your sales will come from 20% of your customers
- So write down your top 10 customers and write down what you are going to do for them
- And make contact with them within every 13 weeks
For more visit Brandits Ideas Centre www.brandits.co.nz
Do you know someone who could do with a brand re-fresh?
We are currently running a competition for businesses to enter our draw and win a brand refresh, visit www.brandits.co.nz to enter or forward this email to them
Keep in touch, it's been great seeing some of your new ventures, remember we are always referring other businesses to our friends and contacts so if you are offering new services or products or have made some significant changes in your business or would just like to show off some recent work please let us know.
Kind regards
Katie Isles
shoot@brandits.co.nz
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